Top 5 Virtual Fitness Programs on iOS in the UK - Q3 2023

In the third quarter of 2023, several virtual fitness programs on iOS stood out in the United Kingdom. Here’s a detailed look at the performance of the top 5 apps: Strava: Run, Bike, Hike, AllTrails: Hike, Bike & Run, JustFit: Lazy Workout & Fit, StepsApp Pedometer, and OS Maps: Walk, Hike, Run, Bike.

Strava: Run, Bike, Hike exhibited a dynamic quarter with weekly revenue peaking at approximately $314K in late July. Weekly downloads fluctuated, reaching a high of around 19K in late June but dipping to about 15K by mid-September. The app maintained a robust user base, with weekly active users peaking at over 448K at the end of August.

AllTrails: Hike, Bike & Run saw its highest weekly revenue at around $76K in late August. Weekly downloads peaked at approximately 18K in mid-July, but there was a notable decline to around 10K by late September. The app's active user count showed a downward trend, starting at over 47K in early July and dropping to about 35K by the end of September.

JustFit: Lazy Workout & Fit experienced a gradual increase in weekly revenue, reaching about $32K by the end of September. Downloads showed some variability, peaking at around 18K in late June and stabilizing around 14K in late September. Active users steadily increased throughout the quarter, peaking at over 75K by the end of September.

StepsApp Pedometer had a consistent quarter in terms of revenue, with weekly earnings hovering around $8K. Downloads peaked at approximately 10K in early August but saw a dip to around 7K by late September. The app maintained a stable user base, with weekly active users fluctuating between 168K and 188K throughout the quarter.

OS Maps: Walk, Hike, Run, Bike saw its highest weekly revenue at about $135K in late August. Weekly downloads fluctuated, peaking at around 9K in early August but dropping to about 5K by the end of September. Active users showed a slight decline, starting at around 29K in late June and decreasing to approximately 25K by the end of September.

These insights are based on data from Sensor Tower, offering a snapshot of the performance of top virtual fitness programs on iOS in the UK. For more detailed insights, visit Sensor Tower.